000			01815cam a2200361 i 4500
001			18838649
003			OSt
005			20221122115144.0
008			151030s2015 maua b 001 0 eng d
010			_a 2015041651
020			_a9781292017419 _qpaperback
020			_a1292017414 _qpaperback
040			_aDLC _beng _cDLC _erda _dDLC _dUOC
082	0	0	_a658.8342 _223 _bMIC
100	1		_aSolomon, Michael R. _d1956- _eauthor. _9273
245	1	0	_aConsumer behavior : _bbuying, having and being / _cMichael R. Solomon.
250			_aEleventh Edition / _bGlobal Edition.
264		1	_aBoston : _bPearson, _c[2015].
264		4	_c© Pearson Education Limited 2015.
300			_a604 pages : _bcolor illustrations ; _c28 cm.
336			_atext _2rdacontent _btxt
337			_aunmediated _2rdamedia _bn
338			_avolume _2rdacarrier _bnc
500			_aRevised edition of the author's Consumer behavior, 2015.
504			_aIncludes appendix and indexes.
505	0		_aFoundations of consumer behavior -- Buying, having, and being : an introduction to consumer behavior -- Consumer and social well-being -- Internal influences on consumer behavior -- Perception -- Learning and memory -- Motivation and affect -- The self: mind, gender, and body -- Personality, lifestyles, and values -- Attitudes and persuasive communications -- Decision making -- Buying, using, and disposing -- Consumers in their social and cultural settings -- Groups and social media -- Income and social class -- Subcultures -- Culture -- Glossary -- Index.
650		0	_aConsumer behavior. _9274
650		0	_aMarket surveys. _93588
651		0	_aAustralia. _92704
906			_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg
942			_2ddc _cBK
999			_c28 _d28