| 000 | 01401nam a2200373 i 4500 | ||
|---|---|---|---|
| 001 | 20694142 | ||
| 003 | OSt | ||
| 005 | 20240321130545.0 | ||
| 008 | 181002s2020 enkab ob 001 0 eng d | ||
| 010 | _a 2018045759 | ||
| 020 |
_a9780134899756 _qebook |
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| 020 |
_a013489975X _qebookuoc |
||
| 040 |
_aDLC _beng _cDLC _erda _dDLC _duoc |
||
| 042 | _apcc | ||
| 082 | 0 | 0 |
_a658.84 _223 _bMAR |
| 100 | 1 |
_aKeegan, Warren J., _eauthor. _94192 |
|
| 245 | 1 | 0 |
_aGlobal marketing / _cMark C. Green, Simpson College , Warren J. Keegan, Late, Pace University. |
| 250 | _aTenth edition. | ||
| 264 | 1 |
_aHoboken, NJ : _bPearson Education, _c[2020] |
|
| 264 | 1 | _c© 2020, 2017, 2015 by Pearson Education, Inc. | |
| 300 |
_axxii, 618 pages : _bcolor illustrations, maps ; digital, PDF file |
||
| 336 |
_atext _btxt _2rdacontent |
||
| 337 |
_acomputer _bc _2rdamedia |
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| 338 |
_aonline resource _bcr _2rdacarrier |
||
| 347 |
_2rda _atext file _bPDF |
||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 506 | _aavailable on campus and off campus with authorized login. | ||
| 650 | 0 |
_aExport marketing. _9802 |
|
| 700 | 1 |
_aGreen, Mark C., _eauthor. _9174 |
|
| 856 | _uhttps://elibrary.gemzplatform.com/5mx8 | ||
| 906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
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| 942 |
_2ddc _cPDF |
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| 999 |
_c1552 _d1552 |
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