000 01711cam a2200385 i 4500
001 21856717
003 OSt
005 20221114145831.0
008 210104t20212021nyua b 001 0 eng d
010 _a 2020058532
020 _a9780062937650
_qhardcover
040 _aDLC
_beng
_erda
_cDLC
_dUOC
042 _apcc
082 0 0 _a153.852
_223
_bROB
100 1 _aCialdini, Robert B.
_eauthor.
_92829
245 1 0 _aInfluence, new and expanded :
_bthe psychology of persuasion /
_cRobert B. Cialdini.
250 _aNew and Expanded Edition.
264 1 _aNew York, NY :
_bHarper Business,
_c2021.
264 4 _c© 2021 by Robert B. Cialdini.
300 _axix, 568 pages :
_billustrations ;
_c24 cm.
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
500 _aRevised edition of the author's Influence , c1993.
500 _aOver 5 million copies sold from this book.
500 _aThis expanded edition includes : new research and examples- new chapter on the unity principle- new insights for digital business.
504 _aIncludes bibliographical references and index.
520 _a"In this highly acclaimed New York Times bestseller, Dr. Robert B. Cialdini-the seminal expert in the field of influence and persuasion-explains the psychology of why people say yes and how to apply these principles ethically in business and everyday situations"--
_cProvided by publisher.
650 0 _aInfluence (Psychology)
_92830
650 0 _aPersuasion (Psychology)
_91050
650 0 _aCompliance.
_92831
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2ddc
_cBK
999 _c1320
_d1320