000 01800cam a2200421 i 4500
001 13988454
003 OSt
005 20221109094318.0
008 050601s2006 nyua b 001 0 eng d
010 _a 2005015271
015 _aGBA601706
_2bnb
016 7 _a013348791
_2Uk
020 _a9780789024190
_qpaperback (alk. paper)
020 _a0789024195
_qpaperback (alk. paper)
035 _a(OCoLC)ocm60558906
040 _aDLC
_cDLC
_dUKM
_dBAKER
_dC#P
_dDLC
_dUOC
_erda
_beng
042 _apcc
082 0 0 _a658.83
_222
_bROB
100 1 _aStevens, Robert E.,
_d1942-
_eauthor.
_93721
245 1 0 _aMarket opportunity analysis :
_btext and cases /
_cRobert E. Stevens, Philip K. Sherwood, J. Paul Dunn, David L Loudon.
264 _aNew York ;
_aLondon :
_bRoutledge,
_c[2006].
264 4 _c© 2006 by Robert E. Stevens, Philip K Sherwood, J. Paul Dunn, David L Loudon.
300 _axi, 263 pages :
_billustrations,
_c22 cm.
336 _2rdacontent
_atext
_btxt
337 _2rdamedia
_aunmediated
_bn
338 _2rdacarrier
_avolume
_bnc
500 _a"The first edition of this book, Market analysis: assessing your business opportunities (The Haworth Press, 1993), was authored by Robert E. Stevens, Philip K. Sherwood, and Paul Dunn"--T.p. verso.
504 _aIncludes appendices, notes, and index.
650 0 _aMarketing research.
_93179
650 0 _aConsumer behavior.
_9274
650 0 _aMarket surveys.
_93588
700 1 _aSherwood, Philip K.
_eauthor.
_92565
700 1 _aDunn, Paul
_93723
_q(J. Paul)
700 1 _aLoudon, David L.
_eauthor.
_92566
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2ddc
_cTEXT BOOK
999 _c1233
_d1233