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	1.	Building a storybrand : clarify your message so customers will listen / Donald Miller. by Miller, Donald, 1971- [author.]. Material type: Text; Format: print ; Literary form: Not fiction Publisher: [New York] : HarperCollins Leadership, [2017]Copyright date: © 2017 by Donald MillerOther title: Building a story brand.Availability: Items available for loan: Call number: 658.802 DON (2). Items available for reference: Not for loanCall number: 658.802 DON/NB (1). Place hold
	2.	Strategic brand management : building, measuring, and managing brand equity / Kevin Lane Keller, Swaminathan Vanitha. by Keller, Kevin Lane, 1956- [author.] \| Swaminathan, Vanitha [author.]. Edition: Fifth Edition / Global Edition.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Harlow, England : Pearson, [2020]Copyright date: © Pearson Education Limited 2020Availability: Items available for loan: Call number: 658.827 KEV (2). Items available for reference: Not for loanCall number: 658.827 KEV/NB (1). Place hold
	3.	How brands become icons : the principles of cultural branding / Douglas B. Holt. by Holt, Douglas B [author.]. Edition: [First Edition].Material type: Text; Format: print ; Literary form: Not fiction Publisher: Boston, Massachusetts : Harvard Business School Press, [2004]Copyright date: © 2004 Harvard Business School Publishing CorporationAvailability: Items available for loan: Call number: 658.827 DOU (2). Items available for reference: Not for loanCall number: 658.827 DOU/NB (1). Place hold