TY  - BOOK
AU  - Malhotra,Naresh K.
TI  - Basic Marketing Research
SN  - 9781292020488
U1  - 658.83 23
PY  - 2014///]
CY  - Harlow,  England
PB  - pearson®
KW  - Marketing research
N1  - This Edition is a Pearson new international edition; Includes endnotes and index
ER  -