Consumer Behaviour : Buying, Having, Being / Michael Solomon, Katherine White, Darren W. Dahl ; with contributions from Judith Lynne Zaichkowsky, Roesmary Polegato .
Material type:
TextPublisher: Toronto : Pearson, [2017]Copyright date: © 2017, 2014, 2011, 2008, 2005, 2002, 1996 Pearson Canada IncEdition: Seventh Canadian EditionDescription: v, 511 pages : color illustrations ; 28 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9780133958096Subject(s): Consumer behavior | Market surveys | AustraliaDDC classification: 658.8342
| Item type | Current location | Call number | Materials specified | Status | Date due | Barcode | Item holds |
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NB-Book
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Uofcanada Library | 658.8342 MIC/NB (Browse shelf) | Not for loan | 00000857 | |||
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Book
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Uofcanada Library | 658.8342 MIC (Browse shelf) | Available | 00000858 |
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| 658.8342 JON/NB Contagious : why things catch on / | 658.8342 KEV/NB Slow down, sell faster! : understand your customer's buying process and maximize your sales / | 658.8342 MIC Consumer Behaviour : Buying, Having, Being / | 658.8342 MIC/NB Consumer Behaviour : Buying, Having, Being / | 658.84 BOS Good arguments : how debate teaches us to listen and be heard / | 658.84 MAR Global marketing / | 658.848 PHI/NB International marketing / |
Includes appendix, glossary and index.
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